Uplifting an online shopping experience — Anaconda

Platforms — Sketch, Sublime, Salesforce Cloud, SAP Hybris CMS & Adobe CC

Expertise — UX Design, UI Design, HTML/CSS coding & product design

Uplifting Anaconda's online shopping experience lacks user-friendliness and cohesion, hindering customer satisfaction and impeding business growth.

At Anaconda (SRG) I was responsible for the design and development of any online collateral on the Anaconda website. This included eDM design & build with HTML/CSS on the Salesforce cloud, website content assets, website User Experience & User Interface design. During my time at Anaconda, I also lead the catalogue team as the bread and butter of my role; However I did also complete packaging and multiple other design roles week-in week-out.